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Responses to Inquiries about CRM
●Top Page > About Us > ●Responses to Inquiries about CRM > ●Q13

■Q13
What criteria should I use for evaluating the CRM Best Practices?
 
A: As long as the best practice survey questionnaire is used as the copyright of our council, there is no problem for our members to use them in a diagnostic manner apart from our awards. (Non-members require permission from our association)

We are currently considering creating evaluation tables for small and medium sized enterprises for different industries, so it is better to use it for the diagnosis. We are planning to release it around June.

In addition, we have a full-fledged criteria table of the CRM process jointly developed with Waseda University. (http://www.eguide.ne.jp/crm_process/index.html).

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